Aces Plane Ferrari Activation – Ferrari World

For the launch of the Aces planes, a new VR ride in Ferrari World Abu Dhabi, Mint created the concept of a 3D plane, flying on top of the clouds. This 3D plane allowed the visitors to sit and discover what the ride really felt like.

Aces Plane Ferrari Activation was located in the central atrium in Dubai Mall. It attracted thousands of visitors and it created at its time a new VR hype in the mall.

Project details



Services Provided: 

  • Design & Concept Development
  • 3D Branding & Merchandising
  • Mall Installation and Activation